About me

Design with purpose, content with impact

Hi, I’m Michael!

I'm a Kyiv-based creative director and brand consultant who believes great brands need three things: clear strategy, distinct identity, and content people actually want to engage with. No cookie-cutter solutions, no chasing yesterday's trends. Just thoughtful work that builds real connections.

58
Projects
14
Years of experience

My approach is straightforward: understand what makes your brand unique, then express it in ways that resonate. I look for the authentic stories, the genuine differentiators, the reasons people should care.

I work directly with clients who value substance over hype. Fast when it makes sense, thorough when it matters. Always focused on creating work that serves a real purpose.